Tag Archives: glocalization

glocalization talk at Etech

Last week, i gave a talk at O’Reilly’s Etech on how large-scale digital communities can handle the tensions between global information networks and local interaction and culture. I’ve uploaded the crib for those who are interested in reading the talk: “G/localization: When Global Information and Local Interaction Collide”.

This talk was written for designers and business folks working in social tech. I talk about the significance of culture and its role in online communities. I go through some of the successful qualities of Craiglist, Flickr and MySpace to lay out a critical practice: design through embedded observation. I then discuss a few issues that are playing out on tech and social levels.

Anyhow, enjoy! And let me know what you think!